overview
Breathe Degrees is a wellness experience that integrates cutting edge breath-work, cold and hot immersion, yoga, infrared sauna, music, and a powerful community of like minded people to help achieve optimal mind-body benefits.
challenge
For this assignment, we were tasked with creating a new brand that felt modern and a logo that quickly describes the wellness experience. The "drop" icon in the logo represents both the water experience and a degrees symbol. In addition, a gradient color palette was chose for the brand to signify the cold and hot water immersion experience.
